Students in the Master of Science in Sport Management and Operations (MSSMO) program at Keizer University College of Golf (KUCOG) recently appreciated the high-tech capabilities of the program’s simulation equipment. Along with testing their swings on a virtual golf course, the occasion offered the group chances to shoot virtual hoops and hockey pucks and dodge computer-generated zombies.
Among the congregation was recent KUCOG graduate Nathan Mortland, who enjoyed using his new ideas to produce a successful marketing plan for the “Hard to say, easy to play” Technology and Social Media in Sport class. His experience, combined with the knowledge gained from his sports sponsorship and fundraising courses, has helped secure a variety of opportunities.
“It is this type of experiential learning that differentiates the educational opportunities offered by Keizer University from other institutions. We intentionally incorporate multiple opportunities for hands-on, real-world experiences into our curriculum that match our students’ aspirations. These experiences give students a 360-degree perspective when exploring career paths and allow students to practice and reflect on the social, emotional, cognitive and physical tools they develop in the classroom,” said Dr. Jenny Peluso, Dean of Academic Affairs.
Keiser University’s MSSMO program is designed to provide students with the knowledge and skills necessary for a professional career in the sports industry. The program prepares students for various positions in the field of sport. The program equips students with critical thinking skills, business acumen, and communication skills to conduct a multitude of sports activities – from little league and school sports to higher education and sports. professionals. Ethical foundations and professional standards are established and reinforced. The program encourages creativity and independent learning while fostering a collaborative classroom climate.
KUCOG’s mission is to educate future leaders in the golf industry by providing a comprehensive education. With a faculty comprised of PGA Masters and Certified Professionals, students have the opportunity to earn Associate and Bachelor of Science degrees in Golf Management.